The conference has left the building.
The international conferencing community is facing the challenge of declining profitability. One of the solutions being discussed to address this phenomenon is holding more, smaller conferences. Given the availability of the rivusTV 421, this strategy probably ought to be reconsidered.
An alternative view
Our view on conferences is that there are many more held each year than people can afford to attend. As a result, participants pick the one or two conferences where most of the people they want to network with will be, and attend those.
As a rule, the major conferences are already video-recorded, to allow them to be projected onto big screens to make it possible for everyone to see the speakers and presenters. Using a rivusTV 421 streaming solution, these events can be streamed out to the internet live at a price far lower than many competing solutions. More significantly, they can also be made available – well after the event – on a 'pay per session' basis.
A new revenue stream
The ability to provide access to important sessions online for a fee, either live or archived, adds a whole new dimension to the profitability of conferences. rivusTV technology lets you do this now – quickly, painlessly and very cost-effectively. Indeed, the fact that providing access to sessions to an audience who may have attended if not for the distances involved makes holding fewer, larger conferences a far better proposition for the industry.
Our ability to syndicate content to a large number of websites around the world on a pay per view basis adds yet another revenue opportunity that can enhance the commercial viability of conferences, wherever they are held. For a complete discussion of how content syndication over the rivusTV network works, click here.
So if you're planning a conference or convention and want to see how you could generate a far higher profit than you thought possible, give us a call.
